Plant a tree in a Ponzi scheme?
Does it make sense? Not yet? Okay, here's the whole story.
Ruba.com is a new travel site that features travel guides and tour reviews. Ruba staff are also very environmentally conscious; they want the natural world to stay lovely for future travelers. To offset some of the negative effects of travel, Ruba is sponsoring a Ponzi Tree Scheme. For each badge planted on a blog, they'll plant a tree. For each click on a blog's tree button, another tree gets planted and the blogger gets credited with the tree. No cash changes hands, no swindles take place. Disappointed? I hope not. Ruba is working with Trees for the Future to make a positive impact on our world. By spreading the word through the blogosphere, they can raise the number of interested people and plant even more trees - up to a limit of 100,000. Ruba's Ponzi Tree-Planting Scheme will run until Earth Day's 40th Anniversary on April 22, 2010.
I'm a small-time blogger, but my readers are loyal and green. Please click on the Ruba.com tree-planting badge in the right sidebar. If you have a blog, please consider placing a badge in your sidebar, too. It'll widen the network and increase the number of trees in our still-beautiful world.
This is not a sponsored post in any way. Ruba.com sent me the information and after browsing their site, I decided it was a valid program and a good cause. Earth Day began in Wisconsin, after all. I'm proud to contribute to it's 40th anniversary. Stumble It!